令中国经理人棘手的十大关系

wwwwwww · 发表于 2007-2-20 07:16:24

<span lang="EN-US" style="FONT-SIZE: 10pt; FONT-FAMILY: "Times New Roman"; mso-fareast-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">1<span style="FONT-SIZE: 10pt; FONT-FAMILY: 宋体; mso-ascii-font-family: "Times New Roman"; mso-hansi-font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">、国内市场与国外市场的关系<span lang="EN-US" style="FONT-SIZE: 10pt; FONT-FAMILY: "Times New Roman"; mso-fareast-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">
 <span style="FONT-SIZE: 10pt; FONT-FAMILY: 宋体; mso-ascii-font-family: "Times New Roman"; mso-hansi-font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">国际市场国内化<span lang="EN-US" style="FONT-SIZE: 10pt; FONT-FAMILY: "Times New Roman"; mso-fareast-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">,<span style="FONT-SIZE: 10pt; FONT-FAMILY: 宋体; mso-ascii-font-family: "Times New Roman"; mso-hansi-font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">国内市场国际化是中国加入<span lang="EN-US" style="FONT-SIZE: 10pt; FONT-FAMILY: "Times New Roman"; mso-fareast-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">WTO<span style="FONT-SIZE: 10pt; FONT-FAMILY: 宋体; mso-ascii-font-family: "Times New Roman"; mso-hansi-font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">后的新现实。就中国大多数企业来说，目前还不具备在世界市场与诸强竞争的实力，即使按<span lang="EN-US" style="FONT-SIZE: 10pt; FONT-FAMILY: "Times New Roman"; mso-fareast-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">WTO<span style="FONT-SIZE: 10pt; FONT-FAMILY: 宋体; mso-ascii-font-family: "Times New Roman"; mso-hansi-font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">泳道游过太平洋也难跨越技术壁垒、行政壁垒，要想立足则更是难上加难。因此，近期只能重点选择国内市场，先求得生存。问题在于，在今后较长的一段时间内，世界<span lang="EN-US" style="FONT-SIZE: 10pt; FONT-FAMILY: "Times New Roman"; mso-fareast-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">500<span style="FONT-SIZE: 10pt; FONT-FAMILY: 宋体; mso-ascii-font-family: "Times New Roman"; mso-hansi-font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">强将把中国市场作为战略重点，抢占与争斗将愈演愈烈。国内市场空间将受到超强挤压，国有企业要想生存也并非易事。所以，当务之急是集中优势，把主导产业做强，培植核心竞争力。<span lang="EN-US" style="FONT-SIZE: 10pt; FONT-FAMILY: "Times New Roman"; mso-fareast-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;"> 2<span style="FONT-SIZE: 10pt; FONT-FAMILY: 宋体; mso-ascii-font-family: "Times New Roman"; mso-hansi-font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">、内部资源与外部资源的关系<span lang="EN-US" style="FONT-SIZE: 10pt; FONT-FAMILY: "Times New Roman"; mso-fareast-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">
 <span style="FONT-SIZE: 10pt; FONT-FAMILY: 宋体; mso-ascii-font-family: "Times New Roman"; mso-hansi-font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">一个企业往往要同时面对众多的竞争对手，如果企业的所有业务全部由企业自己来承担，那么它必然面对所有相关领域的竞争对手。所以，必须通过整合外部资源来实现自身的发展，否则难于立足。大多数成功企业的做法是，当外部交易成本大于内部管理时，应将外部交易关系转化为内部管理；相反，当整合内部资源的成本大于外部交易时，那就应该把内部管理转化为整合外部资源。<span lang="EN-US" style="FONT-SIZE: 10pt; FONT-FAMILY: "Times New Roman"; mso-fareast-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;"> 3<span style="FONT-SIZE: 10pt; FONT-FAMILY: 宋体; mso-ascii-font-family: "Times New Roman"; mso-hansi-font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">、竞争与合作的关系<span lang="EN-US" style="FONT-SIZE: 10pt; FONT-FAMILY: "Times New Roman"; mso-fareast-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">
 <span style="FONT-SIZE: 10pt; FONT-FAMILY: 宋体; mso-ascii-font-family: "Times New Roman"; mso-hansi-font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">在竞争观念上，传统的认识是<span lang="EN-US" style="FONT-SIZE: 10pt; FONT-FAMILY: "Times New Roman"; mso-fareast-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">“<span style="FONT-SIZE: 10pt; FONT-FAMILY: 宋体; mso-ascii-font-family: "Times New Roman"; mso-hansi-font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">你死我活<span lang="EN-US" style="FONT-SIZE: 10pt; FONT-FAMILY: "Times New Roman"; mso-fareast-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">”<span style="FONT-SIZE: 10pt; FONT-FAMILY: 宋体; mso-ascii-font-family: "Times New Roman"; mso-hansi-font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">，以打败竞争对手为目标。大量事实表明，消灭竞争对手是不可能的。老的竞争对手消灭了，新的竞争对手就会成长起来，否则，竞争将不复存在。为此，新的认识是<span lang="EN-US" style="FONT-SIZE: 10pt; FONT-FAMILY: "Times New Roman"; mso-fareast-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">“<span style="FONT-SIZE: 10pt; FONT-FAMILY: 宋体; mso-ascii-font-family: "Times New Roman"; mso-hansi-font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">合作竞争，双赢策略<span lang="EN-US" style="FONT-SIZE: 10pt; FONT-FAMILY: "Times New Roman"; mso-fareast-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">”<span style="FONT-SIZE: 10pt; FONT-FAMILY: 宋体; mso-ascii-font-family: "Times New Roman"; mso-hansi-font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">。也就是说，中国经理人必须把企业转变为战略联盟来经营，同顾客、供应商、甚至竞争对手建立紧密关系，在合作中竞争，在竞争中合作。<span lang="EN-US" style="FONT-SIZE: 10pt; FONT-FAMILY: "Times New Roman"; mso-fareast-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;"> 4<span style="FONT-SIZE: 10pt; FONT-FAMILY: 宋体; mso-ascii-font-family: "Times New Roman"; mso-hansi-font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">、<span lang="EN-US" style="FONT-SIZE: 10pt; FONT-FAMILY: "Times New Roman"; mso-fareast-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">“<span style="FONT-SIZE: 10pt; FONT-FAMILY: 宋体; mso-ascii-font-family: "Times New Roman"; mso-hansi-font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">银财<span lang="EN-US" style="FONT-SIZE: 10pt; FONT-FAMILY: "Times New Roman"; mso-fareast-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">”<span style="FONT-SIZE: 10pt; FONT-FAMILY: 宋体; mso-ascii-font-family: "Times New Roman"; mso-hansi-font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">与<span lang="EN-US" style="FONT-SIZE: 10pt; FONT-FAMILY: "Times New Roman"; mso-fareast-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">“<span style="FONT-SIZE: 10pt; FONT-FAMILY: 宋体; mso-ascii-font-family: "Times New Roman"; mso-hansi-font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">人才<span lang="EN-US" style="FONT-SIZE: 10pt; FONT-FAMILY: "Times New Roman"; mso-fareast-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">”<span style="FONT-SIZE: 10pt; FONT-FAMILY: 宋体; mso-ascii-font-family: "Times New Roman"; mso-hansi-font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">的关系<span lang="EN-US" style="FONT-SIZE: 10pt; FONT-FAMILY: "Times New Roman"; mso-fareast-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">
 <span style="FONT-SIZE: 10pt; FONT-FAMILY: 宋体; mso-ascii-font-family: "Times New Roman"; mso-hansi-font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">在未来，企业的<span lang="EN-US" style="FONT-SIZE: 10pt; FONT-FAMILY: "Times New Roman"; mso-fareast-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">“<span style="FONT-SIZE: 10pt; FONT-FAMILY: 宋体; mso-ascii-font-family: "Times New Roman"; mso-hansi-font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">银财<span lang="EN-US" style="FONT-SIZE: 10pt; FONT-FAMILY: "Times New Roman"; mso-fareast-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">”<span style="FONT-SIZE: 10pt; FONT-FAMILY: 宋体; mso-ascii-font-family: "Times New Roman"; mso-hansi-font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">主要取决于<span lang="EN-US" style="FONT-SIZE: 10pt; FONT-FAMILY: "Times New Roman"; mso-fareast-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">“<span style="FONT-SIZE: 10pt; FONT-FAMILY: 宋体; mso-ascii-font-family: "Times New Roman"; mso-hansi-font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">人才<span lang="EN-US" style="FONT-SIZE: 10pt; FONT-FAMILY: "Times New Roman"; mso-fareast-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">”<span style="FONT-SIZE: 10pt; FONT-FAMILY: 宋体; mso-ascii-font-family: "Times New Roman"; mso-hansi-font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">，企业无人则止。对中国经理人来说，首先要面对的现实是人才总量不足。据统计，中国受过高等教育的人数仅占全国人口比例的<span lang="EN-US" style="FONT-SIZE: 10pt; FONT-FAMILY: "Times New Roman"; mso-fareast-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">5.7%<span style="FONT-SIZE: 10pt; FONT-FAMILY: 宋体; mso-ascii-font-family: "Times New Roman"; mso-hansi-font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">，而美国是<span lang="EN-US" style="FONT-SIZE: 10pt; FONT-FAMILY: "Times New Roman"; mso-fareast-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">60%<span style="FONT-SIZE: 10pt; FONT-FAMILY: 宋体; mso-ascii-font-family: "Times New Roman"; mso-hansi-font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">，日本、韩国是<span lang="EN-US" style="FONT-SIZE: 10pt; FONT-FAMILY: "Times New Roman"; mso-fareast-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">30%<span style="FONT-SIZE: 10pt; FONT-FAMILY: 宋体; mso-ascii-font-family: "Times New Roman"; mso-hansi-font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">，印度是<span lang="EN-US" style="FONT-SIZE: 10pt; FONT-FAMILY: "Times New Roman"; mso-fareast-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">16%<span style="FONT-SIZE: 10pt; FONT-FAMILY: 宋体; mso-ascii-font-family: "Times New Roman"; mso-hansi-font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">。更严峻的是，国有企业的人才外流日益加剧，长此下去国企将难以维系。明智的选择是，让<span lang="EN-US" style="FONT-SIZE: 10pt; FONT-FAMILY: "Times New Roman"; mso-fareast-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">“<span style="FONT-SIZE: 10pt; FONT-FAMILY: 宋体; mso-ascii-font-family: "Times New Roman"; mso-hansi-font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">人才<span lang="EN-US" style="FONT-SIZE: 10pt; FONT-FAMILY: "Times New Roman"; mso-fareast-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">”<span style="FONT-SIZE: 10pt; FONT-FAMILY: 宋体; mso-ascii-font-family: "Times New Roman"; mso-hansi-font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">拥有<span lang="EN-US" style="FONT-SIZE: 10pt; FONT-FAMILY: "Times New Roman"; mso-fareast-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">“<span style="FONT-SIZE: 10pt; FONT-FAMILY: 宋体; mso-ascii-font-family: "Times New Roman"; mso-hansi-font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">银财<span lang="EN-US" style="FONT-SIZE: 10pt; FONT-FAMILY: "Times New Roman"; mso-fareast-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">”<span style="FONT-SIZE: 10pt; FONT-FAMILY: 宋体; mso-ascii-font-family: "Times New Roman"; mso-hansi-font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">，让<span lang="EN-US" style="FONT-SIZE: 10pt; FONT-FAMILY: "Times New Roman"; mso-fareast-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">“<span style="FONT-SIZE: 10pt; FONT-FAMILY: 宋体; mso-ascii-font-family: "Times New Roman"; mso-hansi-font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">人才<span lang="EN-US" style="FONT-SIZE: 10pt; FONT-FAMILY: "Times New Roman"; mso-fareast-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">”<span style="FONT-SIZE: 10pt; FONT-FAMILY: 宋体; mso-ascii-font-family: "Times New Roman"; mso-hansi-font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">使用和支配<span lang="EN-US" style="FONT-SIZE: 10pt; FONT-FAMILY: "Times New Roman"; mso-fareast-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">“<span style="FONT-SIZE: 10pt; FONT-FAMILY: 宋体; mso-ascii-font-family: "Times New Roman"; mso-hansi-font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">银财<span lang="EN-US" style="FONT-SIZE: 10pt; FONT-FAMILY: "Times New Roman"; mso-fareast-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">”<span style="FONT-SIZE: 10pt; FONT-FAMILY: 宋体; mso-ascii-font-family: "Times New Roman"; mso-hansi-font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">。<span lang="EN-US" style="FONT-SIZE: 10pt; FONT-FAMILY: "Times New Roman"; mso-fareast-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;"> 5<span style="FONT-SIZE: 10pt; FONT-FAMILY: 宋体; mso-ascii-font-family: "Times New Roman"; mso-hansi-font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">、有形资产与无形资产的关系<span lang="EN-US" style="FONT-SIZE: 10pt; FONT-FAMILY: "Times New Roman"; mso-fareast-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">
 <span style="FONT-SIZE: 10pt; FONT-FAMILY: 宋体; mso-ascii-font-family: "Times New Roman"; mso-hansi-font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">在工业社会，有形资产是企业管理的重点；与此不同的是，在知识经济时代，无形资产的投入占有相当大的部分。主要有商标权、服务标记、企业管理系统、专有技术、品牌形象、信誉、人力资本，等等。对于经理人来说现在的难点不是如何管理有形资产与无形资产，而是产权界定。没有一个清晰的产权关系，经理人不知道对谁负责，应负什么责。在这种情况下，无论是有形资产还是无形资产都无法实现保值增值。<span lang="EN-US" style="FONT-SIZE: 10pt; FONT-FAMILY: "Times New Roman"; mso-fareast-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;"> 6<span style="FONT-SIZE: 10pt; FONT-FAMILY: 宋体; mso-ascii-font-family: "Times New Roman"; mso-hansi-font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">、单一文化与跨文化的关系<span lang="EN-US" style="FONT-SIZE: 10pt; FONT-FAMILY: "Times New Roman"; mso-fareast-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">
 <span style="FONT-SIZE: 10pt; FONT-FAMILY: 宋体; mso-ascii-font-family: "Times New Roman"; mso-hansi-font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">随着中国加入<span lang="EN-US" style="FONT-SIZE: 10pt; FONT-FAMILY: "Times New Roman"; mso-fareast-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">WTO<span style="FONT-SIZE: 10pt; FONT-FAMILY: 宋体; mso-ascii-font-family: "Times New Roman"; mso-hansi-font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">，中国经济将进一步与世界经济接轨，企业间的交流与合作必将进一步加深，竞争也将更加激烈。在这种新的形势下，企业文化必然受到多种文化的影响，跨文化管理是中国经理人面对的新课题。今后，不同文化的矛盾、碰撞、融合、交互作用将不可避免。为此，<span lang="EN-US" style="FONT-SIZE: 10pt; FONT-FAMILY: "Times New Roman"; mso-fareast-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">
 <span style="FONT-SIZE: 10pt; FONT-FAMILY: 宋体; mso-ascii-font-family: "Times New Roman"; mso-hansi-font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">企业文化建设必须以新的视野、以更大的气魄来吸收、借鉴、接纳一切有用的外来文化。<span lang="EN-US" style="FONT-SIZE: 10pt; FONT-FAMILY: "Times New Roman"; mso-fareast-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;"> 7<span style="FONT-SIZE: 10pt; FONT-FAMILY: 宋体; mso-ascii-font-family: "Times New Roman"; mso-hansi-font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">、实体化与虚拟化的关系<span lang="EN-US" style="FONT-SIZE: 10pt; FONT-FAMILY: "Times New Roman"; mso-fareast-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">
 <span style="FONT-SIZE: 10pt; FONT-FAMILY: 宋体; mso-ascii-font-family: "Times New Roman"; mso-hansi-font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">在知识经济时代，随着信息技术、数字技术以及互联网的飞速发展，虚拟企业、虚拟银行等各种虚拟组织纷纷显现。它既没有中央办公室，也没有正式的组织图，更不像传统企业那样具有多层次的组织结构。它具有短暂性、无形性、伙伴性、灵活性、简单性等特点。<span lang="EN-US" style="FONT-SIZE: 10pt; FONT-FAMILY: "Times New Roman"; mso-fareast-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;"> <span style="FONT-SIZE: 10pt; FONT-FAMILY: 宋体; mso-ascii-font-family: "Times New Roman"; mso-hansi-font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">尽管组织是虚拟的，但资源却是真实的。中国经理人必须学会利用虚拟组织这个平台来解决企业敏捷制造、快速服务以及低成本运行等问题，同时又能够驾驭常规管理，夯实基础管理。<span lang="EN-US" style="FONT-SIZE: 10pt; FONT-FAMILY: "Times New Roman"; mso-fareast-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;"> 8<span style="FONT-SIZE: 10pt; FONT-FAMILY: 宋体; mso-ascii-font-family: "Times New Roman"; mso-hansi-font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">、个人决策与民主决策的关系<span lang="EN-US" style="FONT-SIZE: 10pt; FONT-FAMILY: "Times New Roman"; mso-fareast-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">
 <span style="FONT-SIZE: 10pt; FONT-FAMILY: 宋体; mso-ascii-font-family: "Times New Roman"; mso-hansi-font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">传统的管理理论将组织活动分为高层领导、中层作业、基层管理三大部分，而且认为决策只是组织中高层领导的事，与组织的其他层次无关。这种认识已经不符合时代潮流。<span lang="EN-US" style="FONT-SIZE: 10pt; FONT-FAMILY: "Times New Roman"; mso-fareast-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;"> 21<span style="FONT-SIZE: 10pt; FONT-FAMILY: 宋体; mso-ascii-font-family: "Times New Roman"; mso-hansi-font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">世纪是一个更加复杂、多变的世纪，那种单靠领导者个人智慧决策的时代已经过去，取而代之的是科学的民主决策。如何做到科学决策，对中国经理人来说怎么强调都不过分。国内有人做过统计，中国企业的失败，<span lang="EN-US" style="FONT-SIZE: 10pt; FONT-FAMILY: "Times New Roman"; mso-fareast-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">85%<span style="FONT-SIZE: 10pt; FONT-FAMILY: 宋体; mso-ascii-font-family: "Times New Roman"; mso-hansi-font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">是决策失误在起主导作用。目前中国每年有上千亿人民币的投资因决策失误而浪费。因此，加强决策的科学化、民主化乃当务之急。<span lang="EN-US" style="FONT-SIZE: 10pt; FONT-FAMILY: "Times New Roman"; mso-fareast-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;"> 9<span style="FONT-SIZE: 10pt; FONT-FAMILY: 宋体; mso-ascii-font-family: "Times New Roman"; mso-hansi-font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">、单一目标与多重目标的关系<span lang="EN-US" style="FONT-SIZE: 10pt; FONT-FAMILY: "Times New Roman"; mso-fareast-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;"> <span style="FONT-SIZE: 10pt; FONT-FAMILY: 宋体; mso-ascii-font-family: "Times New Roman"; mso-hansi-font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">企业不同于其他组织或群体，企业是经济组织，为此，它必须取得经济效果，否则无法生存。这在市场经济条件下是完全正常的。但是，现代企业与以往不同，它在创造利润的过程中要肩负起社会的责任，这一点现在已经成为企业管理界有识之士之共识，并正在成为管理的基本原则。<span lang="EN-US" style="FONT-SIZE: 10pt; FONT-FAMILY: "Times New Roman"; mso-fareast-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;"> 10<span style="FONT-SIZE: 10pt; FONT-FAMILY: 宋体; mso-ascii-font-family: "Times New Roman"; mso-hansi-font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">、<span lang="EN-US" style="FONT-SIZE: 10pt; FONT-FAMILY: "Times New Roman"; mso-fareast-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">“<span style="FONT-SIZE: 10pt; FONT-FAMILY: 宋体; mso-ascii-font-family: "Times New Roman"; mso-hansi-font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">软<span lang="EN-US" style="FONT-SIZE: 10pt; FONT-FAMILY: "Times New Roman"; mso-fareast-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">”<span style="FONT-SIZE: 10pt; FONT-FAMILY: 宋体; mso-ascii-font-family: "Times New Roman"; mso-hansi-font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">管理与<span lang="EN-US" style="FONT-SIZE: 10pt; FONT-FAMILY: "Times New Roman"; mso-fareast-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">“<span style="FONT-SIZE: 10pt; FONT-FAMILY: 宋体; mso-ascii-font-family: "Times New Roman"; mso-hansi-font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">硬<span lang="EN-US" style="FONT-SIZE: 10pt; FONT-FAMILY: "Times New Roman"; mso-fareast-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">”<span style="FONT-SIZE: 10pt; FONT-FAMILY: 宋体; mso-ascii-font-family: "Times New Roman"; mso-hansi-font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">管理的关系<span lang="EN-US" style="FONT-SIZE: 10pt; FONT-FAMILY: "Times New Roman"; mso-fareast-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;"> <span style="FONT-SIZE: 10pt; FONT-FAMILY: 宋体; mso-ascii-font-family: "Times New Roman"; mso-hansi-font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">所谓的<span lang="EN-US" style="FONT-SIZE: 10pt; FONT-FAMILY: "Times New Roman"; mso-fareast-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">“<span style="FONT-SIZE: 10pt; FONT-FAMILY: 宋体; mso-ascii-font-family: "Times New Roman"; mso-hansi-font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">硬<span lang="EN-US" style="FONT-SIZE: 10pt; FONT-FAMILY: "Times New Roman"; mso-fareast-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">”<span style="FONT-SIZE: 10pt; FONT-FAMILY: 宋体; mso-ascii-font-family: "Times New Roman"; mso-hansi-font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">管理是指管理中的<span lang="EN-US" style="FONT-SIZE: 10pt; FONT-FAMILY: "Times New Roman"; mso-fareast-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">“<span style="FONT-SIZE: 10pt; FONT-FAMILY: 宋体; mso-ascii-font-family: "Times New Roman"; mso-hansi-font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">硬<span lang="EN-US" style="FONT-SIZE: 10pt; FONT-FAMILY: "Times New Roman"; mso-fareast-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">”<span style="FONT-SIZE: 10pt; FONT-FAMILY: 宋体; mso-ascii-font-family: "Times New Roman"; mso-hansi-font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">因素和<span lang="EN-US" style="FONT-SIZE: 10pt; FONT-FAMILY: "Times New Roman"; mso-fareast-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">“<span style="FONT-SIZE: 10pt; FONT-FAMILY: 宋体; mso-ascii-font-family: "Times New Roman"; mso-hansi-font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">硬<span lang="EN-US" style="FONT-SIZE: 10pt; FONT-FAMILY: "Times New Roman"; mso-fareast-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">”<span style="FONT-SIZE: 10pt; FONT-FAMILY: 宋体; mso-ascii-font-family: "Times New Roman"; mso-hansi-font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">技术，如战略、结构、制度、科技等，所谓<span lang="EN-US" style="FONT-SIZE: 10pt; FONT-FAMILY: "Times New Roman"; mso-fareast-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">“<span style="FONT-SIZE: 10pt; FONT-FAMILY: 宋体; mso-ascii-font-family: "Times New Roman"; mso-hansi-font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">软<span lang="EN-US" style="FONT-SIZE: 10pt; FONT-FAMILY: "Times New Roman"; mso-fareast-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">”<span style="FONT-SIZE: 10pt; FONT-FAMILY: 宋体; mso-ascii-font-family: "Times New Roman"; mso-hansi-font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">管理是指管理中的人员、作风、价值观、企业形象、企业精神等<span lang="EN-US" style="FONT-SIZE: 10pt; FONT-FAMILY: "Times New Roman"; mso-fareast-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">“<span style="FONT-SIZE: 10pt; FONT-FAMILY: 宋体; mso-ascii-font-family: "Times New Roman"; mso-hansi-font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">软<span lang="EN-US" style="FONT-SIZE: 10pt; FONT-FAMILY: "Times New Roman"; mso-fareast-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">”<span style="FONT-SIZE: 10pt; FONT-FAMILY: 宋体; mso-ascii-font-family: "Times New Roman"; mso-hansi-font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">因素。在新世纪，<span lang="EN-US" style="FONT-SIZE: 10pt; FONT-FAMILY: "Times New Roman"; mso-fareast-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">“<span style="FONT-SIZE: 10pt; FONT-FAMILY: 宋体; mso-ascii-font-family: "Times New Roman"; mso-hansi-font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">软<span lang="EN-US" style="FONT-SIZE: 10pt; FONT-FAMILY: "Times New Roman"; mso-fareast-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">”“<span style="FONT-SIZE: 10pt; FONT-FAMILY: 宋体; mso-ascii-font-family: "Times New Roman"; mso-hansi-font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">硬<span lang="EN-US" style="FONT-SIZE: 10pt; FONT-FAMILY: "Times New Roman"; mso-fareast-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">”<span style="FONT-SIZE: 10pt; FONT-FAMILY: 宋体; mso-ascii-font-family: "Times New Roman"; mso-hansi-font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-font-kerning: 1.0pt;">综合化的趋势十分明显，中国经理人在处理两者关系时，必须软硬两手抓、两手都要硬。

		自动登录	找回密码
密码			注册